Happy Ever After

Comprehensive Brand Identity System

A complete brand experience for businesses ready to stand out (and stay memorable). This is for brands that want more than “something that looks nice”.

The Happy Ever After is a full, story-led brand identity - where every element works together to communicate who you are, what you do, and why it matters. It’s strategic, expressive, and designed to grow with you.

If you want to avoid piecing things together, constantly tweaking, or feeling unsure whether your branding is doing its job - this is where everything clicks.

what’s included:

  • Brand questionnaire + discovery call
    We dig into your goals, audience, and brand personality so every design decision has a reason behind it.

  • Brand strategy
    Clarity on your audience, positioning, and brand personality to guide every decision. 2x moodboard concepts to choose from.

  • Full logo system
    Primary, secondary, submarks, and variations designed to work across all touchpoints.

  • Colour palette
    A versatile, considered palette with depth and flexibility.

  • Typography system
    Primary and secondary fonts with clear guidance on usage.

  • Iconography / illustration elements
    Supporting visuals that add personality and cohesion.

  • Brand Pattern
    Bespoke pattern elements to add texture, recognition, and cohesion across your brand.

  • Social media templates
    A ready-to-use set designed in your brand style so you can show up confidently online: 4x Reel covers, 4x Static post templates, 1x 6-slide carousel template.

  • Print collateral (1 item of choice)
    1x professionally designed print piece e.g. business card - to bring your brand into the real world.

  • Brand guidelines + cheat sheet
    A comprehensive, and quick, easy-to-use guide, so your brand stays consistent as it grows.

This is perfect if…

You want a brand you won’t outgrow six months down the line

You want your brand to feel intentional, confident, and unmistakably you

You want easy-to-use, done-for-you visuals to avoid second-guessing

the result:

You’ll walk away with:

  • A fully realised brand that tells your story clearly and consistently

  • Visuals that work across digital and print

  • Less thinking, more momentum - and a brand that supports your growth

Investment: $1, 850
Timeline: 4-6 weeks